CHALLENGE
Streamlining content operations
A Danish media company faced challenges with an inefficient workflow and outdated setup for publishing content across multiple platforms. The organization needed to select and implement a new Content Management System (CMS) to streamline operations and enhance content delivery.
SOLUTION
Implementing the new platform
7N provided a Project Manager to lead the CMS selection and implementation process, which required coordination across technical delivery, change management, and internal alignment:
Evaluating functional and technical needs based on data inputs and the requirements of a broad group of internal and external stakeholders
Managing political complexity and cross-functional priorities to ensure progress
Driving organizational change to enable support and ownership throughout the transition
IMPACT
Increased efficiency and adoption across the organization
The consultant’s ability to align stakeholder needs with technical requirements led to the successful implementation of the new CMS, resulting in:
Stakeholder management
Delivered the project on time while navigating a complex stakeholder landscape and ensuring alignment across departments
Operational efficiency
Enabled significant synergies and cost savings while improving the quality of both digital and print media products
Employee Adoption
Ensured the system became an integrated part of daily operations by empowering staff to take ownership of the new platform
Comment from the client:
“Implementing CMS systems is a complex process and involves many internal and external stakeholders. In this case, the 7N consultant succeeded in driving the process to the finish line on time and involving journalists and editors in particular. The project has triggered great synergies and savings while at the same time improving the end products in terms of our media, both digital and print. It is remarkable how smoothly the project has run, largely thanks to the consultant. He quickly gained sufficient knowledge of our industry and were able to speak the language of the editorial staff. The consultant was crucial for us to reach the goal of introducing a new CMS system on time and in a very smooth way.”
Find out more
How can we help?
We provide IT services with the range and flexibility to manage the complexities of your unique digital challenges.